Bank and Financial Loyalty.

Be Top of Wallet, with a sticky and rewarding bank loyalty program

Bank and Financial Institutions Loyalty.

Be Top of Wallet, with a sticky and rewarding loyalty proposition

Financial services organisations are at the crossroads or a new era in
engaging with account holders.

Digital disruptors in the FinTech space have showcased their strength in online presence. This has forced the industry to come to the terms that digitalisation is no longer an advantage, but a must-have in their war chest


Account holders are becoming more conscious of service quality and delivery. They might remain with a familiar provider momentarily, but if their demand for a more personalised, relevant treatment goes unanswered, account holders will probably switch to competitors with a more favourable account holder retention strategy

All these expectations have further amplified by the COVID-19 pandemic. Account holders of today are more ‘digital’ than ever, and they are seeking out the best deals from banks and financial institutions.

Let’s be honest, if you aren’t on the top of the list, even long-standing customers will leave you behind for a more personalised and rewarding offering with a FinTech space competitor.
One exceptional way to strengthen the bond with your account holder base is by introducing a bank loyalty program that is geared towards the challenges faced by banks and financial services companies. A next-gen account holder retention tool can foster long-lasting trust, shield customers from the competition, and even amplify your digitalisation efforts.

Why Loyalty?

It Stimulates Transactions

Turns Prospects into loyal members and advocates, using an effective loyalty hook which has instant gratification and is not complex or cumbersome

It Generates Demand

Foster Lead Generation & Campaign Engagement by announcing a lifestyle offering beyond your product eco-system

It Delights Members

Create encouraging and memorable experiences, that people come back more and more for

We work with you to Launch a Bank Loyalty Program that Delivers.

Offer Engagement

Incentivise, trigger transactional spends on categories of focus, encourage engagement through rewards and promotions. An engaged account holder is a loyal account holder

Boost Transactions

Inspire high-intent leads to call to action and motivate transactions through instant earnings that can be tactically accelerated via targeted marketing campaigns

Retain Account Holders

Minimise churn, improve repeat transacting by offering an enriched and lifestyle proposition that delivers stickiness and top of wallet

Reactivate Delinquent Account Holders

Re-engage dormant account holders via, targeted campaigns and accelerated rewards, to reactivate and get them hooked to the rewards

Cultivate Loyalty

Craft a reputation & build account holder loyalty using bonus rewards, VIP experiences, and marketing incentives regularly to an engaged customer base

Acquire New Account Holders

Drive traffic, convert leads and nurture prospects with targeted offers and incentives in your marketing & acquiring campaigns, and encourage member gets members to become advocates and ambassadors in themselves

Our 4 Step Plan.

We Analyse

We analyse the current state of play, by digging, probing and understanding all aspects of your business - we call this "The Today" Phase

Step 1

We Strategise

We now have an understanding of "The Today" and have understood the needs, having this knowledge we curate a comprehensive loyalty strategy - we call this "The Future" Phase

Step 2

We Deliver

Having "The Future" Strategy in place we now take this into realisation, using the Loyesys Solution we implement and deliver all aspects. We call this the "Lets Do It" Phase

Step 3

We Manage & Monitor

Now having implemented the loyalty strategy, we manage, we monitor, reflect, analyse and audit the results for the success and learnings, We call this the "Lets Scrutinise" Phase

Step 4

You don't earn loyalty in a day. You earn loyalty day-by-day

The Formula that Delivers.

The “Three Rs”: Rewards, Relevance, and Recognition are key elements we use when working with partners
to develop effective loyalty, rewards or incentive programs.
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Rewards beyond
owned assets

We work with you to “Find that sweet spot, where you help your program member know how to get a reward, determine how many rewards they’ve earned, and how to use them. They shouldn’t have to work too hard to get that reward,” So, we make it simple to join your program and enable members to reap its benefits.

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Relevance to your

Relevance personalises the reward experience. It involves leveraging customer data in meaningful ways. We’re accustomed to this when we receive product recommendations on Amazon, or movie suggestions by Netflix. Loyalty programs can achieve the same. In fact, customers now expect it and we pave the path to deliver on this.

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Recognition of member's

Ultimately, every program’s goal should be to inspire long-term loyalty that not only leads to more excitement, engagement and sales, but also new like-minded customers. We help you create a program that fosters recognition of its members enabling stickiness and a fanatical following.

Let the KPI's Talk.

0 B+

Points Redeemed

Number of Items Rewarded
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Number of Items Rewarded

Highest Single Redemption Cart Value
$ 0

Highest Single Redemption Cart Value

Increase in Retention
0 %

Increase in Retention

Increase in AOV
0 %

Increase in AOV

Some Friends We Made While Working Together.


Our Accreditations.


Program Types.

Brand & General Customer Loyalty

By untangling the quagmire which brands face when devising a relevant loyalty customer proposition, we deliver a well-thought-out, rewarding program. With our turnkey solution let us launch a successful and effective program that delivers

Employee Rewards & Incentives

Employee incentive programs are designed to attract, engage, and retain talent. Incentives themselves are rewards and benefits used to motivate positive behaviors in your workforce. Let us show you how you can launch an engaging and effective tool to retain your talent

Sales Performance Incentives

A significant factor in a sales incentive plan’s success is its simplicity. Like all people, salespeople like clear expectations that are easy to understand. Let us show you how to create a program that rewards and acknowledges success

Let's get down to some Business.